Annalisa Nash Fernandez is a specialist in world cultures, focusing on cultural elements in technology and business strategy. An experienced corporate strategic planning director who worked globally as an expatriate executive based in various emerging markets, she bridges her dual background as a sociolinguist to navigate cross-cultural communication in marketing, leadership, and the digital economy. Her expert quotes are featured widely, including by CIO magazine and the BBC, and her articles are published in academic and trade journals, and in mainstream media.
Corporate experience: Philip Morris International and Kraft Foods, based in São Paulo, Brazil; Bankers Trust, based in New York City and Santiago, Chile; and PwC in Washington, DC.
Consulting and speaking experience: Transperfect (language and technology solutions provider), private corporate clients, global conferences, pro bono translation and interpreting.
Education: M.A., language and translation, University of Wisconsin; B.S., international finance, Georgetown University.
Twitter LinkedInIntercultural Strategy
Corporate strategy across cultural borders.
Technology
Inclusive tech design and accountability.
Localization
Engage customers in their cultural context.
CIO MAGAZINE
Middle East’s Digital Transformation
"Influencers have replicated values of trust and personal relationships in a digital context" in the Middle East, Fernandez said."
READER'S DIGEST
The Middle Name Traditions in 8 Countries Across the World
"In Spain and Latin America, a middle name is a way to break free from the cultural code governing first names," says Intercultural strategist, author, and coach Annalisa Nash Fernandez
BRAVO TV
7 Crazy (Convenient!) Lies Travelers Tell Themselves
“Truth is, language fluency by osmosis, or immersion, takes much longer than people think — even with a good base, it can take six months or more to become fluent,” says Annalisa Nash Fernandez
Address
PO Box 379
Old Greenwich, CT 06870
Phone:(414) 207-6664
info@BecauseCulture.com